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Honda Ditches Go-It-Alone Strategy to Make Safer Move Toward EVs - Bloomberg

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Honda Motor Co. long eschewed big strategic alliances, preferring to go it alone even as many of its carmaking peers banded together to improve economies of scale. That strategy is changing now that the Japanese automaker is shifting more aggressively to electric vehicles.

“It will be extremely risky for Honda to push the move alone,” Chief Executive Officer Toshihiro Mibe said in an interview Tuesday. “It’s meaningful to form alliances, mass-produce and lower costs to make our business sustainable.”

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July 20, 2021 at 06:00PM
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Honda Ditches Go-It-Alone Strategy to Make Safer Move Toward EVs - Bloomberg
"strategy" - Google News
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