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Why is Market Access Strategy Important? | Market Access Strategy for a Healthcare Company (Graphic: Business Wire)
"Being one of the most complex and expensive sectors, the US healthcare sector has several layers and costs to manage and maximize revenue opportunities effectively. Thus, healthcare providers must identify these issues and devise an effective strategy to thrive in the global healthcare market landscape," says a healthcare industry expert at Infiniti Research. For more insights into our solutions portfolio, request more information.
Business Challenge:
The client is a leading company in the healthcare sector and was faced with challenges while analyzing the cost of entering a new market. The client was aware of the costs to be incurred for capital, including infrastructure, equipment, and raw materials. Further unexpected costs would lead to losses and a consequent negative impact on their business growth. Therefore, they sought to leverage Infiniti’s global market access strategy. Using this strategy, they wanted to identify all potential costs, including capital, taxes, import and export costs. They also required a detailed report on the amount of capital needed to cover import duties, foreign taxes, shipping, insurance, overseas distribution, and storage costs.
Our Approach:
Infiniti’s research experts used our market access strategy to assist the client in procuring the required information and strategize their market entry efficiently. This approach employed by our research experts consisted of:
- Identifying capital demands and potential opportunities for business growth using the market access strategy engagement.
- Carefully assessing and selecting international partners and advising the formulation of mutually beneficial contracts.
- Identifying the most profitable segment and appropriately preparing for the expected barriers of entering the new market.
Business Outcome:
Experts at Infiniti leveraged a comprehensive market access strategy to assist the client by identifying all potential barriers, challenges, and profitable segments, allowing for smooth access to the new market. The client was able to devise effective, low-cost global market access strategies to establish their market presence. Moreover, the market access strategy solution enabled the client to reduce the risk of conflict and loss with beneficial partnerships and redefine their plan to meet the local market’s expectations.
Infiniti’s research experts are equipped with the expertise and skill set to provide effective and strategic, actionable market access strategies to healthcare industry clients. Request a free proposal for comprehensive market-specific insights.
About Infiniti Research
Established in 2003, Infiniti Research is a leading market intelligence company providing smart solutions to address your business challenges. Infiniti Research studies markets in more than 100 countries to help analyze competitive activity, see beyond market disruptions, and develop intelligent business strategies. To know more, visit: https://www.infinitiresearch.com/about-us
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Contacts
Infiniti Research
Anirban Choudhury
Marketing Manager
US: +1 844 778 0600
UK: +44 203 893 3400
https://www.infinitiresearch.com/contact-us
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Market Access Strategy to Help a Healthcare Company Enter a New Market | Infiniti Research’s Success With Facilitating Profitable Growth - Yahoo Finance
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